By Amadu S. Bah
FREETOWN, Apr. 16 (232news.com) – Melody’s Heart INC, a pageantry company situated in the heart of Freetown, has unveiled contestants for the Miss Diamond Beauty Pageant 2022. The show is set to take place on the 3rd of May 2022 at the Opera Cinema Koidu, Kono district. The Miss Diamond Beauty Pageant was designed to empower Sierra Leonean ladies through art, fashion, culture and discover and improve their God-given talents.
Supported by Orange Sierra Leone, the Miss Diamond Kono, is powered by Melody’s Heart Inc. one of the most transparent and credible pageantry organizations in Freetown and Sierra Leone as a whole. The organization is not only known for pageantry but for its laudable pedigree of providing training for women and girls in order to bring their initiatives to life.
The Miss Diamond beauty pageant 2022, a first of its kind, is a platform for female participants who are willing to promote and learn more about their culture and their God-given endowments. The contest was launched in January 2022 and was opened to young women between ages 18 – 25 in and outside of Kono District. In search of beauty, confidence and greatness, auditions were held both in Kono and Freetown. Five contestants were selected but one was dropped after an evaluation of contestants’ process. Therefore, four contestants would be contesting for Miss Diamond 2022.
In an interview with SALONE TIMES newspaper, Mis. Abigail Saidu aka Melody Joy, CEO Melody’s Heart Inc, noted that the brand is focused to stage a first of its kind beauty pageant, the biggest in the history of pageantry in Kono. She went on to say that during the period of the Miss Diamond beauty contest, her organization will promote the rich history of diamonds, the culture, and the heritage of Kono to the universe. She also noted that the contest is not only about showcasing beauty, laying emphasis on the fact that the show was designed to promote Kono and its heritage.
“Melody’s Heart had organized beauty contests, but this is the first heritage contest. Thus, we want to promote Kono and its rich history of diamonds. Kono is a great place, full of hospitable, creative, and talented people, especially the young women whom I would refer to as the pure diamonds of the district. We have seen what we are looking for and we believe it is in all four of the contestants, so we are looking forward to having a fair competition” Melody Joy said.
In her parting statement with this medium, Melody Joy informed local and corporate institutions that the brand is open and ready for partnership both in product, monetary and service.
The Spokesman and Head of Strategic Planning Melody’s Heart Inc. Mr. Amadu S. Bah said “the brand Miss Diamond is here to stay, and we are relying on our good record of transparency and credibility. So, on the 3rd of May 2022, at the Opera Cinema, we are expecting nothing but beauty, confidence, and greatness from the contestants.”
The winner of the first edition of the Miss Diamond beauty pageant, will go home with the sum of Five Million Leones (Le5,000,000) as star prize, a brand-ambassador contract with the main sponsor Orange Sierra Leone, and other possible prizes while the 1st runner-up goes home with the sum of Two Million Five Hundred Thousand Leones (Le2,500,000) and the 2nd and 3rd runner-up go home with cash prizes as well.